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Kwishishini lokuthengisa, ububanzi bemveliso bubhekisa kububanzi kunye neentlobo ezahlukeneyo zeemveliso ezinikezelwa yivenkile.Ukhetho olulungileyo lwentengiso ngundoqo ekutsaleni nasekugcineni abathengi, nokuba loluphi uhlobo lweemveliso ozithengisayo.Kodwa ukuba neemveliso ezininzi ezahlukeneyo kwiindidi ezininzi kunokubhida kwaye kubangele abathengi ukuba babe neendlela ezininzi zokukhetha apho baqhwaba khona.
Ukufumana ibhalansi phakathi kobubanzi bemveliso, ubunzulu, kunye nomxube wentengiso kuya kubaluleka kwimpumelelo yevenkile yakho, kodwa okokuqala, kufuneka uqonde ukuba kuthetha ukuthini konke.Ezi ziziseko zesicwangciso sokuthengisa, kwaye ukuba uqala ngokuyiqonda ngokucacileyo, uya kuyifumana iluncedo kwiminyaka ezayo.

Ububanzi bemveliso
Kweyona nkcazelo isisiseko, imveliso ibanzi ngolu hlobo lwemigca yemveliso enikezelwa yivenkile.Ikwabizwa ngokuba yi-asproduct assortment ububanzi, ububanzi borhwebo, kunye nobubanzi bomgca wemveliso.
Ngokomzekelo, ivenkile inokugcina izinto ezine kuphela kwi-SKU nganye, kodwa ububanzi bemveliso yazo (uluhlu) lunokuba neentlobo ezahlukeneyo zeemveliso ezingama-3,000.Umthengisi webhokisi enkulu efana neWalmart okanye iThagethi ihlala inobubanzi bemveliso enkulu.

Ubunzulu beMveliso
Elinye icandelo leretailinventoryyequation bubunzulu bemveliso (ekwaziwa njengeproduct assortmentormerchandise deep). Eli linani lento nganye okanye izimbo ezithile oziphetheyo zemveliso ethile.

Umzekelo, ivenkile inokwenza isicwangciso sokugcina iindleko ze-inventri ziphantsi, ziya kuba nobunzulu obunzulu bemveliso.Oku kuthetha ukuba banokugcina kuphela ii-SKU ezi-3-6 zemveliso nganye evenkileni.Umzekelo omhle wevenkile kunye nobubanzi obuhle kodwa ubunzulu obuncinci ziivenkile zeklabhu ezifana ne-Costco, ethengisa phantse yonke into phantsi kwelanga, kodwa inye kuphela okanye ezimbini iinketho zohlobo ngalunye lwemveliso.

Ububanzi + Ubunzulu = I-Assortment yeMveliso
Ububanzi bemveliso linani lemigca yemveliso, ngelixa ubunzulu bemveliso luhlobo phakathi kwaloo migca.Ezi zinto zimbini zidibanisa ukwenza umxube wemveliso yevenkile.
Abathengisi abakhethekileyo baya kuba nobubanzi bemveliso encinci kunevenkile yentengiso jikelele.Oku kungenxa yokuba iimveliso zabo zinogxininiso oluncinci kunye ne-niches ethile.Nangona kunjalo, banokuba nobunzulu obulinganayo, ukuba akukho banzi, ubunzulu bemveliso ukuba bakhetha ukugcina uluhlu olukhulu lomgca wemveliso nganye.
Ivenkile yekhandlela, umzekelo, iya kuba neentlobo ezincinci (okanye ububanzi) zeemveliso kunekona yevenkile yeziyobisi, nokuba zinenani elifanayo leemveliso kwi-inventory:
Indawo egcina amakhandlela igcina kuphela iindidi ezingama-20 zamakhandlela (ububanzi), kodwa zinokugcina imibala namavumba angama-30 (ubunzulu) bekhandlela ngalinye. ukwahluka, iimpawu okanye izimbo (ubunzulu) bemveliso nganye.
Ezi venkile zimbini zinezicwangciso ezahluke ngokupheleleyo kwi-assortment yemveliso ngenxa yeemfuno zabathengi bazo.
Ivumba elimnandi kunye nombala zibaluleke kakhulu kumthengi wevenkile yekhandlela kunokuba ube neendlela ze-100 zamakhandlela ongakhetha kuzo.Kwelinye icala, uncedo lubalulekile kumthengi wevenkile yeziyobisi kwaye banokufuna ukukhetha intlama yamazinyo kunye neebhetri kwindawo enye.Ivenkile yamachiza kufuneka igcine zonke izinto eziyimfuneko, nokuba kukho inketho enye kuyo nganye.

Imixube yeeMpahla zeXesha loNyaka
Umxube wentengiso wevenkile ungatshintsha namaxesha onyaka.Abathengisi abaninzi bakhetha ukongeza iindidi ezininzi ngexesha lokuthenga iholide exakekileyo.Esi sisicwangciso esihle kuba sinika abathengi iinketho ezininzi zokupha izipho.Isenokuvumela ivenkile ukuba izame ngemigca emitsha yemveliso ngaphandle kokwenza utyalo-mali olukhulu kwi-inventri.