iindaba

Ukuba uyivenkile yophawu lwempahla yamehlo efuna ukulungiswa okanye ulungiselela ukuvula isebe elitsha, kuya kufuneka ube nekhabhathi yokubonisa eyewear eyenzelwe wena.Kwaye kutheni kufuneka ukhethe ukwenza ngokwezifiso, kufuneka ufunde eli nqaku ukutyhila imfihlo kuwe.Mandiqale ndikwazise ngemeko yevenkile yophawu lwempahla yamehlo esiye sisebenzisane nayo ukubonisa ubuchule bethu bobuchule ekwenzeni ngokwezifiso.iikhabhathi zokubonisa iimpahla zamehlo/indawo zokubonisa kunye namava ethu ayimpumelelo ekusebenzisaneni nabathengi.

1.Imvelaphi yomthengi:

Umxhasi yivenkile ye-eyewear brand chain ye-high-end egxile kwizinto ezintsha kunye nomgangatho.Bafuna ukuba luncedo kwaye ngexesha elifanayo babonise umfanekiso wabo we-brand kunye nokungaqhelekanga kweemveliso zabo.Bakwenza kwacaca ukuba ikhabhathi yokubonisa i-eyewear kufuneka ikwazi ukubonakalisa eyona nto iphambili yophawu ngelixa ibonelela ngendawo yokubonisa eyenzelwe umntu kakhulu.

2. Inkqubo yeNtsebenziswano: 

1) Uhlalutyo lwemfuno:

Iqela lethu le-CAD liqhube iintlanganiso zohlalutyo oluneenkcukacha kunye nabathengi, kuba unxibelelwano lwentlanganiso luhlala luyeyona ndlela icacileyo necacileyo yokuqonda iimfuno zabathengi.Kweli nqanaba, sifumana ukuqonda okunzulu kwamaxabiso ohlobo lwabathengi, amaqela ekujoliswe kuwo kunyeivenkileindawo.Umxhasi uvakalise ngokucacileyo umnqweno onamandla womfanekiso we-brand kunye nokungafani, ngoko ke kwafuneka sigcine oku njengento ephambili yethu.

1) isigaba soyilo:

Ukuphendula kwiimfuno zabathengi kwaye kudityaniswe neminyaka yethu emininzi yamava okuvelisa, iqela loyilo libonelela ngezinto ezihambelanayo ezilungelelanisiweyoumbonisoizisombululo zoyilo.Nangona kunjalo, ezi zisombululo zoyilo zigxininisa ubukhulu becala izinto zesazisi sophawu, kubandakanya imibala yebhrendi, iilogo kunye nokukhetha kwezinto eziphathekayo.Kwakhona, ubungakanani, kuba nathi kufuneka sithathele ingqalelo uyilo lwangempela lwekhabhinethi yokubonisa ukuqinisekisa ukuba iimveliso ze-eyewear ziboniswa kumlinganiselo ophezulu.

3) Uqinisekiso loMgangatho:

Abathengi kweli lizwe banemfuno ezingqongqo kakhulu zomgangatho wemiboniso kwaye abanakubunyamezela nabuphi na ubuvila.Ngoko ke, kuyo yonke inkqubo yokuvelisa, silawula ngokungqongqo ukukhethwa kwababoneleli bezinto eziphathekayo kunye neenkqubo zokuvelisa ukuqinisekisa ukuba zonke iinkcukacha zihlangabezana neemfuno zomthengi, ngaphandle koko siya kujongana nomonakalo wodumo kunye nemiphumo yokubuyiselwa.

4) Umboniso owenzelwe wena:

Ukuze kuhlangatyezwane neemfuno zabathengi zomboniso wobuqu, inkampani yethu iyila kwaye izoba unikezelo lwezisombululo ezahlukeneyo ngeqela leCAD, emva koko sinxibelelana nabathengi ukukhetha iindlela zokubonisa, kubandakanya iirakhi ezikhethekileyo zokubonisa kunye noyilo lokukhanyisa.Ezi zinto zivumela i-eyewear showcase ukuba ingagxininisi i-brand kuphela kodwa ibonelele ngamava okuthenga awodwa.

5) Impumelelo kunye neziphumo:

Ivenkile yokubona yomthengi yatsala ingqalelo ebanzi ngoko nangoko emva kokuvulwa kwayo.Umfanekiso wabo webrand wawugqibeleleibonisiwe, kwaye umboniso awuzange ube ngumtsalane nje kuphela, kodwa wanikezela ngendawo yokubonisa eyenzelwe umntu kakhulu, ukutsala abathengi abaninzi abajoliswe kuyo, kunye nokuthengiswa komthengi kunye nodumo lwanda ngokukhawuleza.Oku kufuna ukuba iisampulu zinikezelwe kubathengi ukuze kuveliswe imveliso eninzi, ukwenza ukuba iivenkile ze-brand chain zijongeke njengeprimiyamu.

Oku ikwayingqwalasela yenqaku lanamhlanje - isizathu sokwenza imiboniso elungiselelweyo kukuseka umfanekiso wakho webrand.

Into elandelwa yinkampani yethu kukwakha ishishini elihlala ixesha elide, hayi inzuzo enkulu yexesha elifutshane.Kuba kule marike ikhuphisana kakhulu, ixabiso lophawu kunye nodumo lubalulekile.Umbono wexesha elide uya kusikhokelela kwimpumelelo ezinzileyo.Ukuba ufunda eli nqaku kwaye ufuna ukwenza ngokwezifiso indawo yokubonisa eyakho, nceda uqhagamshelane nam!

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